This project is to create the new coffee shop flagship. We tried to keep the old feeling preserved in the building as time passed so that we divided the space by both strengthening and destroying the structure, thereby reinterpreting the atmosphere of coffee farm. We designed from logo to photos, poster, package, furniture, lighting, interior and exterior to create consistent spatial experience.
the whole process from management project, ideation, sketching, branding, 2D, scale prototyping, construction supervision.
Client: Ilhwa Corporation
Agency: SWBK www.swbk.com